Creative studio · West Hollywood

[Your brand sets the aesthetic]we build the system around it.

Social media, content and brand identity for bars, restaurants, interior designers, wellness studios and luxury brands. Every post, reel, story and logo is designed by hand, by people who know your business.

Hands holding a film camera, in black and white
No AI. Made by hand.
Different brandsDive bars, design studios, Pilates and jewelry.
Different industriesEach one gets its own visual system, not a house template.
One standardPlanned, designed, edited and posted with intention.

Selected work

Frames from the feeds we design and run. No two clients share a palette, a typeface or a voice, because no two brands do.

Neighborhood bars
Neighborhood barsHospitality · WeHo
Interior design studio
Interior design studioResidential design
Platefit
PlatefitWellness
Visual direction
Visual directionBrand systems
Fine jewelry
Fine jewelryLuxury retail
Barre studio
Barre studioWellness
Personal training
Personal trainingFitness
Interior design studio
Interior design studioEditorial feature
Venice studio
Venice studioWellness · Los Angeles
Materials study
Materials studyCreative direction
The Dept. of Aesthetics logo on a tablet

The studio

Small client list. Close work. Nothing generated.

We keep our roster small on purpose. Before we design anything, we learn how your business actually runs: who walks in, what they order, what makes them come back. Then we build a visual system around that and keep it consistent month after month.

We don't use AI to make your content. Photos are edited, layouts are designed and captions are written by the people on your account.

  • SocialGrid posts, reels, stories, captions, scheduling
  • ContentArt-directed shoots in Los Angeles
  • BrandLogos, palettes, type, menus, signage
  • LaunchesOpenings, events and collection campaigns

Monthly packages

Fixed deliverables every month, billed automatically. Three-month minimum. Not sure which fits? Start with a Strategy Session and we'll tell you.

Presence

Show up, consistently

$2,000 / month
  • 12 grid posts a month, 3 a week
  • 2 reels, edited from your footage or ours
  • Captions, scheduling and publishing
  • Monthly planning call and content calendar
  • Monthly recap of what worked
Start Presence Or prepay 6 months for $10,800 and save 10%.

Signature

Lead your category

$3,500 / month
  • 16 grid posts a month, 4 a week
  • 4 reels and 20 story frames
  • A half-day content shoot in LA every month
  • Weekday comment and DM replies
  • Monthly strategy call, quarterly grid refresh
Book a session to start Prepay 6 months for $18,900 and save 10%.

Creative Direction

Your creative department

$6,000 / month and up
  • Everything in Signature
  • 2 content shoots a month
  • Ad creative for paid campaigns
  • Launch and event campaigns
  • A second platform: TikTok or Pinterest
Book a session to scope Scope and price are set on the call.

Every package includes 2 revision rounds per piece. Approvals are due within 48 hours. Extra posts are $250 each and extra story sets $150. Your $350 Strategy Session fee is credited to your first month if you sign within 14 days.

One-time projects

For when you need a reset, a launch or a shoot without a monthly commitment.

Brand identity

Logo and secondary mark, palette, typography, social templates and a brand guide. Complete adds stationery, signage or menus and a launch grid.

$3,500 – $8,000 EssentialsComplete

Profile + grid overhaul

New bio, highlight covers, a 9-post launch grid and a visual guide to keep it consistent. Delivered in 14 days.

$1,500 Order

Content shoot day

An art-directed photo and video shoot in Los Angeles, with shot list and mood board. Half day: 25 photos and 3 clips. Full day: 50 photos and 6 clips.

$1,500 – $2,500 Half dayFull day

Launch campaign

A full campaign for an opening, event, menu or collection: posts, reels, a story countdown, posters and print.

$2,500 – $5,000 StandardFull

Brand identity and launch campaigns book with a 50% deposit; the balance is due at delivery or launch.

How it works

Strategy Session

A 60-minute call about your business, your audience and what you want social to do.

Written audit

Within 48 hours: what's working on your feed, what isn't, and three moves to make next.

Your package

A fixed set of monthly deliverables, signed and paid online. The session fee comes off your first month.

Every month

Planning call, content calendar, shoots, design, your approval, then we post. A recap closes each month.

Let's make your brand look like itself.

We take on a few new clients at a time. Book a session and we'll tell you honestly whether we're the right fit.

Book a Strategy Session @deptofaesthetics deptofaestheticsla@gmail.com